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The Loyal T programme is described as an evolution of DFS’s Platinum Services Club (PSC), dedicated to offering premium customers unique and luxurious experiences, include concierge services and personal shoppers. Loyal T programme offer four tiers of membership, and the highest tiers customers can enjoy access to the prestige lounge and also invited to the exclusive events. Here is one of the Loyal T private event graphics in 2015.
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| Below: As the brief required that the event should tie with the idea of luxury and diamond, I’ve done some research on the diamond shapes : |
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Below: And have them converted them into line arts |
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Below: Based on the idea and created the pattern options for the collaterals. |
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Below: Invitation cards |
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| Below: Backdrop at event hall. |
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| Below: Candle set and chocolate box as gift. |
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| Below: Wine label. |
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| Below: Table Menu. |
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